Since I’m a tech and fashion lover, I really like the virtual dressing room of Topshop. The interactive installation makes a user try out clothes without the hassle of going inside a fitting room and physically changing clothes. See the video below.
I like Topshop as a fashion brand in itself and seeing them try out new technologies such as Augmented Reality, makes me love them even more!
Which one do you prefer using, the virtual dressing room or the physical fitting room?